David Wray

About David

For over twenty years, David has been a passionate transformation and change management executive. He has worked with Fortune 100 companies and individuals throughout the Americas, Europe, the Middle East, and Asia.

Seeing firsthand how many people struggle – and often give up – while trying to learn new skills, he wondered why some manage it almost effortlessly. During his quest to understand the “differences that make a difference”, he discovered their secrets.

In his new book, The Power of Potential: A Straightforward Method for Mastering Skills from Personal to Professional, David shares these secrets to illustrate how they apply in business and everyday life – sharing many practical tips, tricks and tools. He uses these same techniques to help many others achieve their personal and professional goals.

During his free time, David enjoys diving our amazing “blue planet” with his wife, Martha!